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Breaking the Mold: Why It’s High Time To Embrace Sustainable Packaging

It’s a beautiful morning, and you’re strolling down the street, taking in the sights and sounds of the city. But as you glance down at the trash bin on the corner, you’re reminded of a looming problem. Now you are wondering what’s that!

The staggering amount of waste generated by our society. With more and more people consuming products daily, the packaging waste produced must be more sustainable. But it doesn’t have to be this way!

The world is waking up to the need for sustainable packaging. Packaging designed with the environment in mind uses sustainable materials. And it’s time to switch from plastic packaging to biodegradable one.

From plastic bags and bottles, our reliance on single-use plastics has created massive environmental concerns. But the good news is that we have the power to change this. By embracing sustainable solutions, we can play a part in reducing carbon footprints.

It’s time to say goodbye to wasteful packaging. Embrace the future where sustainability is at the forefront of every decision. Eco-friendly packaging is becoming a higher priority for brands and consumers - now more than ever. Mcdonald's announced its packaging will be 100% renewable and recycled by 2025. Millennials are pushing brands to be more environmentally responsible.

Let’s look at why it’s time to ditch plastic packaging and move toward sustainability

What Is Sustainable Packaging?

sustainable packaging
sustainable packaging

Before exploring the advantageous features of environmentally conscious packaging. It is essential first to comprehend the definition of sustainable packaging.

Sustainable packaging refers to the use of materials and processes that have a minimal impact on the environment. It involves designing packaging that is biodegradable, compostable, and recyclable.

This plastic-free packaging reduces the environmental impact of packaging waste. It also allows to reduce greenhouse gas emissions and conserve natural resources.

The Problem With Plastic Packaging

plastic packaging
Plastic Packaging

Plastic packaging has become a favorite choice among businesses. The reason behind this is its durability, flexibility, and affordability. However, it imposed major environmental concerns. According to the United Nations, up to 5 trillion plastic bags are used worldwide yearly, with only 1% recycled.

Plastic packaging takes hundreds of years to decompose. It often ends up in our oceans and landfills. This plastic pollutes the environment, harms wildlife, and threatens ecosystems. Plastic has been found in more than 100% of sea turtles and almost 50% of all aquatic animals.

Additionally, traditional packaging methods consume vast amounts of natural resources. The consumption of an excessive amount of energy leads to greenhouse gas emissions. Apart from that, there are multiple reasons why sustainability is becoming the reality of today’s world.

Types of Sustainable Packaging

There are several types of non-plastic packaging, including:

  • Biodegradable plastics: Biodegradable plastics are made from plant-based materials. They can decompose within a few months, reducing their environmental impact. Many companies have started using biodegradable plastics in their packaging, including Coca-Cola and Danone.
  • Compostable packaging: Compostable packaging is made from materials that can be broken down in composting conditions, such as paper, cardboard, and bioplastics. Composting produces soil that is rich in nutrients for plants while reducing the quantity of garbage dumped in landfills. Nestle and Starbucks have started using compostable packaging in their products.
  • Reusable packaging: Reusable packaging involves designing packaging that can be used multiple times. It will reduce the need for single-use packaging. Companies like Loop and TerraCycle offer reusable packaging options for various products, including sustainable food packaging.
  • Minimalist packaging: Minimalist packaging involves using fewer materials and resources to produce packaging, reducing the environmental impact. Companies like Lush and Patagonia have embraced minimalist packaging, using biodegradable and compostable materials to reduce waste.

Why Sustainable Packaging Is a Must-have for Businesses and the Environment

"Sustainable Packaging is not an option anymore; it's a Necessity."

~Vandana Shiva

Eco-friendly packaging is the new norm! A recent study found that 37% of American customers consider sustainability while purchasing. Sustainable box has multiple benefits: both for the environment and businesses. Here are some reasons why brands should embrace sustainability in packaging:

1. Help To Minimize Carbon Footprints

Plastic-free packaging is an essential aspect of environmental conservation. It helps to minimize carbon footprints. Sustainable packaging reduces waste and promotes recycling using eco-friendly materials, such as biodegradable and compostable materials.

Biodegradable packaging also reduces greenhouse gas emissions using renewable energy sources. It also helps conserve resources by minimizing water and energy use during production and reducing the use of virgin materials.

By using this packaging, companies, and consumers can take significant steps towards reducing their impact on the environment and mitigating climate change.

2. Eco-friendly Packaging Saves Money, and the Planet

Although sustainable packaging may initially cost more, it can be more cost-effective in the long run. This packaging often requires fewer materials, less energy, and fewer resources to produce. This can lead to cost savings over time.

Biodegradable packaging has the potential to be a profitable business strategy. Many customers are willing to pay a premium for environmentally friendly products. Additionally, sustainability is considered crucial by 78% of consumers.

3. Positive Brand Image

Non-plastic packaging can significantly enhance a brand's image. It reflects a company's commitment to reducing its environmental impact. Consumers are increasingly concerned about the environmental impact of the products they purchase.

Consumers tend to favor brands that prioritize sustainability. By adopting packaging that is free of plastic, businesses may demonstrate their commitment to the environment. Sustainable packaging products attract customers who share that concern.

4. Supports Innovation

The move towards biodegradable packaging encourages innovation in packaging design and materials. This innovation can lead to new products and processes that are more environmentally friendly. This will further reduce the negative impact of packaging on the environment.

Additionally, McDonald's has also introduced paper straws. These straws replace plastic straws by 2020. McDonald's is committed to reducing its environmental footprint. And green sustainable packaging is just one of the many steps the company takes to achieve this goal.

4 Companies Doing Eco-friendly Packaging Right

It can be disheartening to think about the piles of discarded boxes and bags that result from our consumption habits. However, there is hope as more companies adopt environmentally conscious policies.

As a result, they are receiving positive feedback from their customers. Let’s highlight five companies prioritizing sustainable practices in delivering their products to consumers!

1. Dell

Dell prioritizes sustainable practices in the tech sector. It has introduced its 3Cs packaging strategy. This strategy focuses on the cube (size and shape), content (material), and curb (recyclability).

To reduce waste and increase efficiency, Dell constantly works on minimizing box sizes and using locally available materials. Dell has utilized innovative packaging materials like bamboo and mushroom.

The company is also exploring ways to incorporate waste materials like ocean-bound plastics. Dell's sustainable packaging design has resulted in over 95% of its packaging being recyclable or compostable.

2. Amazon

Amazon, the largest U.S. online retailer, introduced its frustration-free packaging. This program was introduced in 2008 to reduce waste and improve customer satisfaction. The program eliminates excessive packaging and uses easy-to-open and 100% recyclable packaging.

Amazon's biodegradable packaging has removed 244K tons of materials and avoided 500M shipping boxes. In 2017, their programs reduced packaging waste by 16%, avoiding 305 million shipping boxes.

3. Walmart

A significant physical and online retail player, Walmart aims to reduce its environmental impact by improving packaging sustainability.

Walmart created a "Sustainable Packaging Playbook" to guide its suppliers on reducing packaging material. This also eliminates harmful chemicals and increases the use of recycled content.

With global net sales of over 480 billion U.S. dollars, Walmart's efforts to be more environmentally friendly are significant.

4. True Botanicals

True Botanicals, a luxury skincare brand, is committed to sustainability and reducing its environmental impact through its packaging. The company uses sustainable materials, including glass bottles, jars, and compostable paper boxes made from recycled materials.

True Botanicals' sustainable skincare packaging is also designed to be reused or recycled, reducing waste. The brand's efforts to support sustainable packaging have been recognized with the Sustainable Beauty Award for Packaging in 2020.

Bottom Line!

Sustainable packaging offers an eco-friendly solution that benefits both businesses and the environment. It is a cost-efficient and health-friendly option that enhances a brand's image. Companies that embrace eco-friendly packaging can meet consumer demand and stay competitive in the market.

Adopting sustainable packaging is a small step. As we consider the importance of sustainable practices, it is crucial to remember that we only have one planet to sustain us.

Custom Packaging Lane is the perfect choice if you're searching for a sustainable packaging company that offers free plastic packaging ideas. Our engineers and designers stay up-to-date with market trends to provide custom packaging solutions using eco-friendly materials such as cardboard, Kraft, and corrugated stock.

We take pride in our socially responsible approach and strive to meet our customers' needs while promoting sustainable packaging practices. Contact us today for an instant quote to support your business and the environment.

Read More: Tubed Packaged Goods

Adopting sustainable packaging is a small step. After all, we must remember that we only have one planet to call home.

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